Generate Names for a Small Business or Creative Project

Naming something is harder than it should be because every obvious option is either taken or feels wrong once written down. This generates 20 options across four approaches: direct, evocative, founder-style, and the unexpected angle. Each name comes with the logic behind it and a memorability rating so you can compare them with some structure rather than just instinct.

Generate [20] name options for the business or project described, organised into four categories.

Category 1: Direct and descriptive names (make what this is obvious)
Category 2: Evocative names (suggest the feeling, quality, or philosophy without describing the product)
Category 3: Founder or character names (personal names, invented names, names with a person behind them)
Category 4: Unexpected or unexpected-angle names (approaches the others would not take)

For each name:
- Include the name
- One sentence on the association or logic
- A RAG rating on memorability (Green: easy to remember and spell / Amber: requires explanation / Red: likely to be forgotten or misspelled)

Description of the business or project: {BUSINESS_DESCRIPTION}
Target audience: [who this is for]
Tone: [professional / playful / premium / accessible / other]