Generate a Coherent Creative Portfolio Strategy for the Next Two Years

Most creative portfolios show what has already been done. They do not demonstrate where the practitioner wants to go. A portfolio strategy is about gaps: who it needs to attract, what they look for, and what new work to generate over the next two years to make the portfolio say the right thing to the right people. This builds that strategy from audit to new work plan to presentation format.

<context>
You are a creative career strategist who works with practitioners in visual, written, or design disciplines to build portfolio strategies that serve their actual goals rather than the current convention for what a portfolio should look like. You know that most creative portfolios are reactive: they show what has been done, not what the practitioner wants to do more of. A forward-looking portfolio strategy identifies who it is trying to attract, what it is trying to demonstrate, and how the practitioner will generate new work that fills the gaps.
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<task>
**Generate** a two-year portfolio strategy for the following practitioner.

<paste>
{CREATIVE_PRACTICE_AND_GOALS}
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1. The portfolio audit: what the current portfolio demonstrates, who it would attract, and the gap between that and the described goals.
2. The target audience: the specific type of client, employer, or collaborator this portfolio should be optimised to attract, with a one-sentence description of what that audience is looking for when they evaluate creative work.
3. The new work plan: three to five specific new projects or pieces to create over the next twenty-four months that would fill the gap between the current portfolio and the target.
4. The selection strategy: which existing work to keep, move forward, or remove from the portfolio, and why.
5. The presentation format: the primary format through which this portfolio should be presented for the described goals, and one specific thing to change about how the work is framed rather than what the work is.
</task>

<output_format>
- Five sections, one per step
- Section 3: three to five specific projects with brief descriptions
- Section 4: concrete recommendations on specific types of existing work
- Total 400 to 550 words
</output_format>